See the full picture of how people perceive and write about your organization.
Prevalence, not frequency.
Shift the focus from analyzing basic word frequency to understanding which are more prevalent in each dataset than would be expected in the underlying language.
Go beyond exact matches.
Luminoso finds not only exact terms, but also any other related ways people might express them, to get a full picture of how your offerings are perceived.
Break it down.
Visualize and examine different cross-sections of your data based on the metadata fields it contains.