Our clients use Luminoso to analyze unstructured text data they receive in many forms, including surveys, reviews, support tickets – and more. Unsurprisingly, we regularly see many surveys and gather insights about the questions our clients ask their respondents. Read on to learn three quick things to keep in mind, and how each can vastly … Read more
In the world of retail, the customer is indeed king. Retailers strive to minimize returns by selecting the right (quality) products for each and every aisle, all while managing social media fury and customer preferences across every channel imaginable. So, how are the best of the best keeping up with the onslaught of feedback coming … Read more
Steve Jobs once said, “It is not the customer’s job to know what they want.” It’s up to you to discover and deliver what they want, when, how and where they want it. Fortunately, most companies are already sitting on this knowledge. Their customers have provided it in the form of unstructured text feedback such … Read more
This article was originally published by Customer Experience Magazine on February 8, 2017. It was written by Eric Pendleton, our awesome Product Training Manager. You can read the original article here. Let’s face it. Surveys suck. They suck to take and they really suck to design. Even a well-designed survey tends to make assumptions (in … Read more
This week’s blog post was written by Cassie Johnson, Vice President of Customer Success and Services at Luminoso. My colleague Dmitry Grenader recently wrote an article about AI and machine learning and our relationship with it. Specifically, he ended his post exhorting his readers to: Work with the machine. Seriously, tell your colleagues to treat it … Read more
This post was written by Cassie Johnson, VP of Customer Success and Services at Luminoso, and was first published by MarTech Advisor on October 3, 2016. The original article can be accessed here. In a world where customers share their feedback with businesses in a myriad of different ways – through social media, online chat, and … Read more
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